The problem with engraved tags
A traditional pet tag shows your phone number — and sometimes your address — to anyone who gets close to your pet. At the park, at the vet, in your garden visible from the street. For many people, especially those who've experienced harassment or want basic privacy, that's a real concern.
UK law: what must be on a dog tag
The Control of Dogs Order 1992 requires a dog in public to wear a tag with the owner's name and address. Interestingly, a phone number is not legally required — though it's obviously useful for getting your pet back.
The masked contact solution
A QR pet tag with masked relay (like TapReach) solves both problems: the finder can reach you instantly — through WhatsApp, SMS or call — but everything routes through a relay number. They message you without ever seeing your real number. You reply without exposing anything.
How the masking works
When the finder taps "Contact owner" on the scan page, our system creates a temporary connection between their phone and yours. Both sides see only the TapReach relay number. The conversation works normally — but the phone numbers stay hidden on both sides.
What about your address?
Keep the legally-required name and address on a small engraved tag (it can be tiny), and add the QR tag for actual contact. Or check with your local authority — enforcement typically focuses on identifiability, which a scannable QR tag linked to your details arguably provides better than a faded engraving.
Protect your vehicle. Keep your number private.
TapReach QR stickers from £7.99. Free UK delivery. No app needed.
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